PROMPT LIBRARY.

Analyse the following list of published articles and identify: (1) which topics have sufficient depth to signal authority, (2) which topics are covered in isolation without supporting content, and (3) what content gaps exist that would strengthen topical clustering. Articles: [paste article titles and URLs]

I want to build a content cluster around the topic of [topic]. Create a cluster architecture that includes: (1) one pillar article title and outline, (2) five supporting article titles with brief descriptions, (3) suggested internal linking relationships between them, and (4) the primary search intent each piece addresses.

Review the following content and identify which layer of the Content Authority Gap Framework it currently sits in: Layer 1 (Surface Optimisation), Layer 2 (Contextual Relevance), or Layer 3 (Recognised Authority). Provide specific evidence for your assessment and three concrete recommendations for moving to the next layer. Content: [paste content]

Given the following list of pages on my site, create an internal linking map that follows these rules: (1) every page links to the anchor article, (2) every page links to at least one framework page, (3) every page links to two related articles. Identify any orphan pages and suggest which existing pages should link to them. Pages: [list pages]

Rewrite the following section of content to maximise its chances of appearing in AI Overviews and featured snippets. The rewrite should: (1) open with a direct, concise answer to the primary question, (2) use structured formatting that AI systems can extract, (3) maintain depth and authority rather than sacrificing quality for brevity. Original content: [paste content]

Evaluate the following marketing team's AI readiness across four dimensions: (1) Data Quality — is the data AI systems will use accurate, structured, and accessible? (2) Workflow Integration — are AI outputs connected to decision-making processes? (3) Governance — are there clear rules for when AI is used and when human judgment overrides it? (4) Strategic Clarity — is there a defined purpose for AI adoption beyond efficiency? Team context: [describe team and current AI usage]

Evaluate the following AI-generated content against the Content Value Hierarchy. Identify which level it currently sits at (1–5), explain what is missing to reach the next level, and provide specific instructions for improving the thinking behind the content rather than just editing the output. AI content: [paste content]

Review the following list of marketing metrics and data sources. For each one, determine whether it is a signal (changes a decision) or noise (occupies attention without improving decisions). Provide a recommended reporting structure that retains only the signals and explains what decision each signal informs. Metrics: [list metrics]

Evaluate the following AI tool against these criteria: (1) Does it improve decision quality or only execution speed? (2) Does it require high-quality input to produce high-quality output? (3) What governance is needed to use it responsibly? (4) What is the risk of over-reliance? (5) How does it integrate with existing workflows? Tool: [describe tool and intended use case]

The following piece of content currently sits at Level 3 of the Content Value Hierarchy (structured but not insightful). Upgrade it to Level 4 by: (1) identifying one non-obvious pattern or insight the content currently misses, (2) challenging one assumption the reader likely holds, (3) providing an interpretation of why this matters beyond the surface explanation. Content: [paste content]

Help me develop a piece of Level 5 (Defining) content on the topic of [topic]. This content should: (1) introduce a named framework or concept that does not currently exist in this form, (2) establish terminology that others can use to discuss this topic, (3) change how the problem is understood rather than just explaining it. Provide an outline, the core concept, and the defining insight.

Audit the following content strategy against the Content Authority Gap Framework. For each layer, identify: (1) what is working, (2) what is missing, and (3) one specific action to strengthen that layer. Strategy overview: [describe content strategy, topics covered, publishing frequency, and current performance]

Analyse the following brand's current positioning and identify: (1) the gap between their claimed authority and their demonstrated authority, (2) the specific content, actions, or signals that would close that gap, (3) one positioning statement that reflects demonstrated authority rather than claimed authority. Brand context: [describe brand, what they publish, and how they currently position themselves]

Review the following brand's marketing metrics and identify: (1) metrics that measure visibility (impressions, rankings, reach), (2) metrics that measure authority (return visits, citations, direct searches, engagement depth), (3) the ratio between visibility and authority signals, and (4) three actions to shift from visibility-chasing to authority-building. Metrics: [list metrics and current values]

Based on the following business context, provide a structured recommendation on whether to prioritise SEO, paid advertising, or a combination. Consider: (1) business stage and budget, (2) time horizon for results, (3) competitive landscape, (4) existing authority signals, and (5) the risk of platform dependency. Business context: [describe business, budget, goals, and timeline]

Diagnose the following marketing system against these five dimensions: (1) Visibility — how consistently does the brand appear in relevant searches? (2) Authority — how consistently is the brand treated as a credible source? (3) Measurement — how accurately does the reporting reflect actual performance? (4) Integration — how well do brand and performance activities reinforce each other? (5) AI Readiness — how prepared is the system for AI-driven changes? System context: [describe marketing activities, channels, and current performance]